PHARMAFIN

A new nordic star

Guided by the values of purity and dependability, and with a confident posture and contemporary approach, Pharmafin is here to show the way on how to bring wellbeing and nutritional supplements to the world with a whole new touch.

We helped Pharmafin with crafting a new identity system that reflects the brands Nordicness and values. With inspiration from the northern lights (aurora borealis) combined with shapes found in the existing logo, we crafted a new and own interpretation of the northern lights and a striking new visual identity system. The logo was carried over from the previous system and integrated in the new concept.

Project details
Year: 2022
Services: Brand narrative, Visual identity, Communications, Creative direction
Strategy partner: Great Minds
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